Merchants Bank ‘Growing Community’ $10,000 Facebook giveaway


A total of 36,848 votes were cast for 35 nonprofit organizations during the Merchants Bank “Growing Community” $10,000 Facebook giveaway.

The giveaway ran from November 5 to December 15, and the organizations were spread across the area served by Merchants’ 18 locations in Minnesota and Wisconsin.

“The response was enthusiastic from organizations of all different sizes. It was gratifying to see smaller organizations organize their support across different platforms, especially social media,” said Mark Metzler, Media and Communications Officer at Merchants. “It is fair to say that the response exceeded our expectations for the giveaway, and that we will strongly consider doing this again in the future.”

Supporters of organizations could vote up to three times a day on the Merchants Bank Facebook page, and they were encouraged to “share” their support with friends. “The best part of the giveaway is that members of the communities we serve were able to help us direct our community giving through the votes they cast,” Metzler said. “This is consistent and supports what our bank presidents do with the funds they reinvest into their communities.”

A complete list of votes received and money awarded during the giveaway is available on Merchants Bank’s Facebook page: Funds, based on the votes received, will be awarded to the organizations in the near future.

The participating nonprofits, and the bank location that nominated the nonprofit, are noted below:

Kids N’ Kinship – Apple Valley

Caledonia Community Celebrations – Caledonia

Camp Winnebago – Caledonia

Caledonia Lions – Caledonia

Cannon Falls Education Foundation – Cannon Falls

Friends in Need Food Shelf – Cottage Grove

Beyond the Yellow Ribbon – Cottage Grove

Youth Services Bureau – Cottage Grove

Hastings Family Service – Hastings

Black Dirt Theater – Hastings

La Crescent Public Library – La Crescent

ISD 300 Scholarship Foundation – La Crescent

La Crescent Animal Rescue – La Crescent

360 Communities – Lakeville

Highview Hills – Lakeville

La Crosse Area Family YMCA – Onalaska

Gateway Area Council Boy Scouts of America – Onalaska

Riverfest Commodore Foundation – Onalaska

United Way of Goodhue, Wabasha & Pierce Counties – Red Wing

Red Wing Care Clinic – Red Wing

Environmental Learning Center -- Red Wing

Rochester Area Habitat for Humanity – Rochester

Zumbro Valley Mental Health – Rochester

Gift of Life Transplant House – Rochester

Rosemount Family Resource Center – Rosemount

Beyond the Yellow Ribbon – Rosemount

Rosemount Area Arts Council – Rosemount

Bluff Country Artist Gallery – Spring Grove

Ye Olde Opera House – Spring Grove

Spring Grove Public Library – Spring Grove

Winona Area Humane Society – St. Charles

St. Charles Foundation for Academic Excellence – St. Charles

Whitewater Area Wellness Center – St. Charles

Grace Place – Winona

Winona Volunteer Services – Winona

There are a total of 18 Merchants Bank locations serving the communities of Winona, St. Charles, Goodview, Rochester, Caledonia, La Crescent, Onalaska, Spring Grove, Cannon Falls, Red Wing, Hampton and the southern Twin Cities metropolitan suburbs of Apple Valley, Cottage Grove, Hastings, Lakeville and Rosemount. The “flagship” Merchants Bank in Winona was founded in 1875. All banks are FDIC members and equal housing lenders. Merchants Capital, the company’s leasing arm, is based in the Twin Cities.


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